LABEL 2020 | New Label driving supply and demand of energy efficient products

Summary
The EU energy label for products has been a key driver supporting innovation and market development for energy efficient products for more than 20 years. The label stimulated innovation by manufacturers and demand for energy efficient products by consumers and professional buyers. However the current label concept involving A+++ to D efficiency classes has become cumbersome and less effective and the EU therefore has decided to reinvent the original A-G class concept combined with future rescaling of classes based on technology and market development. The transition process until the new label is fully established and effectively used requires effective guidance and support of stakeholders ensuring correct implementation by suppliers and retailers as well as full understanding, high acceptance and efficient use of the new label by consumers and professional buyers. The LABEL 2020 project is designed as a comprehensive action supporting this transition process in a most effective way by supporting
+ consumers and professional buyers by means of effective information campaigns, services and tools. Services shall motivate and support buyers in the consideration and use of the new labels for their purchasing decision. Transparency of the label rescaling process shall be effectively supported.
+ retailers in the correct, efficient and effective implementation of the new label at the point of sale and in online shops including training for sales persons and supportive tools for the label promotion.
+ suppliers in the provision of correct labels and product information, to convince them to consider the label as an important tool for promotion of efficient products and to motivate them towards further innovation for energy efficient appliances.
+ policy makers, public administrators and multipliers in the use and promotion of the new label within national programs and schemes (e.g. green procurement, incentives).
+ development and exchange of best practice from campaigns.
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More information & hyperlinks
Web resources: https://cordis.europa.eu/project/id/847062
Start date: 01-06-2019
End date: 30-11-2022
Total budget - Public funding: 3 319 027,00 Euro - 3 319 027,00 Euro
Cordis data

Original description

The EU energy label for products has been a key driver supporting innovation and market development for energy efficient products for more than 20 years. The label stimulated innovation by manufacturers and demand for energy efficient products by consumers and professional buyers. However the current label concept involving A+++ to D efficiency classes has become cumbersome and less effective and the EU therefore has decided to reinvent the original A-G class concept combined with future rescaling of classes based on technology and market development. The transition process until the new label is fully established and effectively used requires effective guidance and support of stakeholders ensuring correct implementation by suppliers and retailers as well as full understanding, high acceptance and efficient use of the new label by consumers and professional buyers. The LABEL 2020 project is designed as a comprehensive action supporting this transition process in a most effective way by supporting
+ consumers and professional buyers by means of effective information campaigns, services and tools. Services shall motivate and support buyers in the consideration and use of the new labels for their purchasing decision. Transparency of the label rescaling process shall be effectively supported.
+ retailers in the correct, efficient and effective implementation of the new label at the point of sale and in online shops including training for sales persons and supportive tools for the label promotion.
+ suppliers in the provision of correct labels and product information, to convince them to consider the label as an important tool for promotion of efficient products and to motivate them towards further innovation for energy efficient appliances.
+ policy makers, public administrators and multipliers in the use and promotion of the new label within national programs and schemes (e.g. green procurement, incentives).
+ development and exchange of best practice from campaigns.

Status

CLOSED

Call topic

LC-SC3-EE-15-2018

Update Date

26-10-2022
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Horizon 2020
H2020-EU.3. SOCIETAL CHALLENGES
H2020-EU.3.3. SOCIETAL CHALLENGES - Secure, clean and efficient energy
H2020-EU.3.3.1. Reducing energy consumption and carbon foorpint by smart and sustainable use
H2020-EU.3.3.1.0. Cross-cutting call topics
H2020-LC-SC3-EE-2018
LC-SC3-EE-15-2018 New energy label driving and boosting innovation in products energy efficiency
H2020-EU.3.3.7. Market uptake of energy innovation - building on Intelligent Energy Europe
H2020-LC-SC3-EE-2018
LC-SC3-EE-15-2018 New energy label driving and boosting innovation in products energy efficiency