Summary
Inconsistent quality, high personnel costs and personnel admin overheads are the main bottlenecks faced by video production companies. Small-medium ones besides, must handle with very tight budgets, offering the bare minimum as result (limited camera angles and repetitive movements) and risking zero profits in case of production overruns. Automation (artificial intelligence and robotics that replace repetitive and routine tasks) has emerged as an innovative solution to execute production tasks more efficiently and allow companies to remove economic bottlenecks and devote more resources to creative activities. However state-of-the-art automation technologies are limited to assistive systems or partial automation based on pre-established scripts (cameras' movement, framing time and broadcast sequence), so they are not suitable for live shows such as sports events or concerts.
Seervision, the only player offering an affordable full automation solution, will revolutionize the video production industry through Multi RoboDoP: an easy-to-use platform that autonomously controls multiple cameras, tracks objects smoothly and takes smart decisions to perform all operational tasks of traditional crews at a superior quality. Multi RoboDoP will disrupt the cost structure of today’s video productions by halving their production costs. Moreover, we will unlock 50% of the market that cannot afford professional video productions (mid-sized video production companies and small studios) while we increase ROI for large-scale companies.
So far, we have invested more than €1M to reach TRL7 and we envisage €2.19M and 1.5 years to finish developing our proprietary multi-camera coordination software, prepare its scale-up and its market launch.
We have identified 12 priority target countries representing a SAM of >€700M. After launch to market in Q4 2021, we estimate 2.5 years to reach break-even, 4 years to get a 3-4% overall market share, €27.8M in revenues and a ROI of 6.67.
Seervision, the only player offering an affordable full automation solution, will revolutionize the video production industry through Multi RoboDoP: an easy-to-use platform that autonomously controls multiple cameras, tracks objects smoothly and takes smart decisions to perform all operational tasks of traditional crews at a superior quality. Multi RoboDoP will disrupt the cost structure of today’s video productions by halving their production costs. Moreover, we will unlock 50% of the market that cannot afford professional video productions (mid-sized video production companies and small studios) while we increase ROI for large-scale companies.
So far, we have invested more than €1M to reach TRL7 and we envisage €2.19M and 1.5 years to finish developing our proprietary multi-camera coordination software, prepare its scale-up and its market launch.
We have identified 12 priority target countries representing a SAM of >€700M. After launch to market in Q4 2021, we estimate 2.5 years to reach break-even, 4 years to get a 3-4% overall market share, €27.8M in revenues and a ROI of 6.67.
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More information & hyperlinks
| Web resources: | https://cordis.europa.eu/project/id/960589 |
| Start date: | 01-09-2020 |
| End date: | 30-06-2022 |
| Total budget - Public funding: | 2 190 500,00 Euro - 1 533 350,00 Euro |
Cordis data
Original description
Inconsistent quality, high personnel costs and personnel admin overheads are the main bottlenecks faced by video production companies. Small-medium ones besides, must handle with very tight budgets, offering the bare minimum as result (limited camera angles and repetitive movements) and risking zero profits in case of production overruns. Automation (artificial intelligence and robotics that replace repetitive and routine tasks) has emerged as an innovative solution to execute production tasks more efficiently and allow companies to remove economic bottlenecks and devote more resources to creative activities. However state-of-the-art automation technologies are limited to assistive systems or partial automation based on pre-established scripts (cameras' movement, framing time and broadcast sequence), so they are not suitable for live shows such as sports events or concerts.Seervision, the only player offering an affordable full automation solution, will revolutionize the video production industry through Multi RoboDoP: an easy-to-use platform that autonomously controls multiple cameras, tracks objects smoothly and takes smart decisions to perform all operational tasks of traditional crews at a superior quality. Multi RoboDoP will disrupt the cost structure of today’s video productions by halving their production costs. Moreover, we will unlock 50% of the market that cannot afford professional video productions (mid-sized video production companies and small studios) while we increase ROI for large-scale companies.
So far, we have invested more than €1M to reach TRL7 and we envisage €2.19M and 1.5 years to finish developing our proprietary multi-camera coordination software, prepare its scale-up and its market launch.
We have identified 12 priority target countries representing a SAM of >€700M. After launch to market in Q4 2021, we estimate 2.5 years to reach break-even, 4 years to get a 3-4% overall market share, €27.8M in revenues and a ROI of 6.67.
Status
CLOSEDCall topic
EIC-SMEInst-2018-2020Update Date
27-10-2022
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