PENSUMO | Savings Loyalty System Based on Micro-Contributions from Retailers

Summary
PENSUMO overall objective is to enable a secure and robust platform for stimulating consumers to save for the long term by
an innovative reward system based on micro-contributions generated in every single purchase. Why self-management of
savings is becoming so important? Financial wellness is becoming a trendy concept especially when we think in our future.
While a majority of people agree that their governments will not be able to provide sufficient retirement funds, this realization
is not translated into action: according to global surveys, only 38% are saving for old age, only 50% have some kind of
financial plan in place, and nearly one in five do not know what will constitute their income in retirement. The European
Commission has published a White Paper on Adequate, Safe and Sustainable Pensions. PENSUMO is an innovative model
of commercial relationship between users and traders (retailers and branders) pursuing a two-fold purpose: (i) Customer
Savings for the future (long-term) from the micro-contributions the retailers made in the Savings Plan consumer every time
they buy in their associated shops. (ii) The biggest consequence of widespread use of this system among citizens, would be
the birth of a new pillar of the pension system, complementary to the Public systems, with the particularity that is free and
voluntary for beneficiary.
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More information & hyperlinks
Web resources: https://cordis.europa.eu/project/id/717600
Start date: 01-03-2016
End date: 31-05-2016
Total budget - Public funding: 71 429,00 Euro - 50 000,00 Euro
Cordis data

Original description

PENSUMO overall objective is to enable a secure and robust platform for stimulating consumers to save for the long term by
an innovative reward system based on micro-contributions generated in every single purchase. Why self-management of
savings is becoming so important? Financial wellness is becoming a trendy concept especially when we think in our future.
While a majority of people agree that their governments will not be able to provide sufficient retirement funds, this realization
is not translated into action: according to global surveys, only 38% are saving for old age, only 50% have some kind of
financial plan in place, and nearly one in five do not know what will constitute their income in retirement. The European
Commission has published a White Paper on Adequate, Safe and Sustainable Pensions. PENSUMO is an innovative model
of commercial relationship between users and traders (retailers and branders) pursuing a two-fold purpose: (i) Customer
Savings for the future (long-term) from the micro-contributions the retailers made in the Savings Plan consumer every time
they buy in their associated shops. (ii) The biggest consequence of widespread use of this system among citizens, would be
the birth of a new pillar of the pension system, complementary to the Public systems, with the particularity that is free and
voluntary for beneficiary.

Status

CLOSED

Call topic

INSO-10-2015-1

Update Date

27-10-2022
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Horizon 2020
H2020-EU.2. INDUSTRIAL LEADERSHIP
H2020-EU.2.3. INDUSTRIAL LEADERSHIP - Innovation In SMEs
H2020-EU.2.3.1. Mainstreaming SME support, especially through a dedicated instrument
H2020-SMEINST-1-2015
INSO-10-2015-1 SME business model innovation
H2020-EU.3. SOCIETAL CHALLENGES
H2020-EU.3.6. SOCIETAL CHALLENGES - Europe In A Changing World - Inclusive, Innovative And Reflective Societies
H2020-EU.3.6.0. Cross-cutting call topics
H2020-SMEINST-1-2015
INSO-10-2015-1 SME business model innovation