Public website and social media plan

Task 8.5: Website, internal document repository and social media (M1-M60) (UU, UMCU) Implementing and maintaining the project infrastructure and the collaborative website (public and closed) as a platform for secured internal information exchange and project documents archive. A communications manager will lead the development and operational implementation of communications strategy and plan, with the aim to launch and maintain channels (website, newsletter and Twitter), build audiences and disseminate project activities & results to the wider stakeholder community. This includes developing social media strategy, monitoring and reporting KPIs for all channels, liaison with WP leads to ensure timely communication of results, and task 5.3 to ensure communications activities are aligned in terms of project overall messaging, visual identity, and timing. A communications strategy and plan will be developed, listing project overall communication objectives, audiences, key messages, tools and tactics.