Retail marketing strategies for increasing fruit and vegetable sales: an evaluation of a grocery retailer’s soft toy campaign

Summary

This is a publication. If there is no link to the publication on this page, you can try the pre-formated search via the search engines listed on this page.

Authors: Panzone, L., Brečič, R., Tocco, B., Gorton, M.

Journal title: 2019 Metrics and Analytics in Retailing Conference

Journal publisher: 2019 Metrics and Analytics in Retailing Conference

Published year: 2019