Implementation of R17: ICT based Innovative Social Actions

R - Format Written report in English, delivered as a printable PDF following the identity style guide created in the Communication and dissemination Plan, with a professional graphical editing. Short description This report will describe the environmental education strategies to be followed during the implementation of each pilot, including the most innovative social actions that use the ICT platform developed in this project (R1-R15) to reach a high level of awareness and change in habits from the different targets involved. Objectives The aim of this Program is to develop the best environmental education and awareness strategy and to present it along with the implementation of all the required actions to undertake the demonstrative objectives of the pilot sites. The final goal is to reach a high rate of empowerment and awareness, and finally, a change in consumption and waste management habits among the different stakeholders involved in the implementation of the different actions. Content and methodology The deliverable will include a full program that defines a strategic and integral awareness/participation campaign for each pilot, new innovative social actions will be defined to promote prevention and social empowerment. General strategy and each communication activity will be deeply described and scheduled, application methodology deployed, ready to be implemented in each pilot. A set of Teaching Units (Deliverable D4.3-D4.4), Serious Games (Deliverable D4.5-D4.9) and Apps (Deliverable D4.11-D4.12) will be implemented to increase the impact of the social actions and to foster mutual learning, as well as to identify hotspots which allow to define ad hoc campaigns. Finally, a Citizen Science activity (Deliverable D4.12) will be carried out to co-create innovative eco-design solutions. The Report will be divided into these sections: ● Targets and Key messages definition, in general and for each pilot taking into account the socio-economic context, current situation, kind of pilot actions to be developed. ● Awareness/Participation Campaign definition ○ General contents. Definition of common strategies. ○ Strategy for each pilot. Definition of the action plan for each pilot, awareness and educational actions to be developed. Experiences gained in Seveso, Cascais, Zamudio and Halandri will be included in the best practice database. A close work between coordinator responsible for this deliverable and all involved partners will be done to define the actions and contents. Several workshops (with local partners but also with Public Authorities, Civic entities, Citizen and Industries) will be hold to reach consensus about the strategies included in the Environmental Education Program. Targets Local authorities, Civic entities, Citizens, Economic Activities, Industries Tasks involved This Delivery is the output of Task 4.1 Other tasks involved: All Task in WP1, T2.4, T2.5 and all task in WP3 and WP4 Relation with other deliverables D1.1, D1.4-D1.7, D2.7-D2.10, D3.1-D3.4, D4.1-D4.12, D5.3.