REQUESTED CHARACTERISTICS AND REQUIREMENTS FOR THE COMMUNICATION AND PROMOTION PLAN FO THE MODEL

The document will provide the results of task 2.5., and will describe the structure of the communication and promotional plan chapter of the Innovation Voucher program model and minimum requirements fo the this chapter enabling the European Label awarding. It will include a description of the activities to be included in the programme in order to promote the services supported by the Innovation Voucher and the identification of the regional/international agents involved in the communication campaign and the information nets employed.