Periodic Reporting for period 1 - PRsuite (Artificial Intelligence for a new generation of Public Relations (PR): smart digital assistant for start-ups and SMEs to maximise results of press releases within the EU-28 and beyond)

EU INDUSTRIAL AND SOCIETAL PROBLEMS: Start-ups and SMEs are struggling to bring their message out into the market. Due to immediate and constant pressure to generate sales, these companies mostly focus their marketing activities in advertising as they don’t have the...