Acceptance and coverage of fast invitation methods to in-the-moment surveys

Summary

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Authors: Carlos Ochoa; Melanie Revilla

Journal title: International Journal of Market Research

Journal number: Volume 64, Issue 5

Journal publisher: N T C Publications Ltd.

Published year: 2022

Published pages: 565–574

DOI identifier: 10.1177/14707853221085204

ISSN: 1470-7853