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Authors: George Blanas, Stamatia Kylindri, Evangelia Chrysikou
Journal title: Proceedings of the 4th International Conference on Contemporary Marketing Issues, 22nd – 24th June 2016. Heraklion, Greece
Journal publisher: Alexander Technological Educational Institute (ATEI) of Thessaloniki
Published year: 2016
Published pages: 421-426
ISBN: 978-960-287-153-9