The determination of the impact of emotional advertising appeals on willingness to recycle

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Authors: Viktorija Grigaliūnaitė, Aušra Pažėraitė and Mantautas Račkauskas

Journal title: Proceedings of the 2022 International Conference “ECONOMIC SCIENCE FOR RURAL DEVELOPMENT”

Journal publisher: LLU ESAF

Published year: 2022

DOI identifier: 10.22616/esrd.2022.56.002