Communication strategy

During the first project meeting, Hespul will organise a workshop for partners to define key words, messages and images associated to PATH2LC identity and DNA. This work will initiate the strategy, in addition to the identification of target groups, approaches, activities, tools, dissemination plan, indicators to measure communication impacts and provisional budget and calendar. It is important to involve partners at the beginning of the project on dissemination aspects to facilitate appropriation and empowerment.